Edwin Creative Toys
Custom Hammerhead Shark Plush
Develop a custom hammerhead shark plush concept with a broad grey head and cream underside. Discuss the proportions, fins and branding through sample review.

Design concept for custom development. Final appearance and specifications are agreed through sampling.
Design direction
A broad rounded hammer shaped head makes this slate grey shark concept immediately distinct. The cream underside follows the head and belly, while paired front fins extend beside the body. A raised dorsal fin and upright tail complete the tapered marine outline.
Collection possibilities
Explore this direction for an ocean wildlife collection, aquarium visitor merchandise or a coastal gift project. Its wide head creates a contrasting profile beside other streamlined aquatic animal concepts.
Build your project brief
Set the head width, body length and tail angle together in the brief. Discuss fin profiles, underside panel placement and facial proportions. Eye construction, decorative gill details, labels and packaging should be reviewed through development and sampling.
Sample review focus
Compare the sample from above to check the head symmetry and fin spacing. Review the cream colour boundary, tail profile and resting balance from both sides before agreeing the final appearance and physical construction.
Use the custom plush sample checklist and explore the custom plush development process. Share your intended use, destination market and design requirements with EDWIN.