Edwin Creative Toys
Custom Lion Plush
Explore a custom lion plush concept with a honey coloured body, full brown mane and seated pose. Discuss materials, proportions and branding through sampling.

Design concept for custom development. Final appearance and specifications are agreed through sampling.
Design direction
A full brown mane frames the face of this honey coloured lion concept. The seated body has a pale chest and muzzle, rounded feet and a narrow tail with a darker tuft. The contrast between the mane and body textures provides the main visual interest.
Collection possibilities
This direction could support a wildlife gift assortment, visitor attraction merchandise or an original animal collection with coordinated tones and packaging artwork.
Build your project brief
Define mane fullness, head proportions and the seated pose. Discuss the treatment of the muzzle, whisker details and tail tuft rather than assuming their construction from the illustration. Include fabric feel, colour references, labels and packaging in the brief.
Sample review focus
Review how the mane frames the face and meets the chest. Compare the front legs, feet and tail placement, and confirm every facial detail and projecting feature during physical sample review.
Prepare your review with the custom plush sample checklist. Explore the custom plush development process and share your intended use, destination market and design requirements with EDWIN.